philosophy
-
Eternal Recurrence
Yesterday, I was doing some lecture prep for the course I am teaching in Integrated Marketing Communications. This week’s module delves into communication theory and how traditional communication models can be used as a framework for understanding advertising, public relations, direct marketing, etc. The textbook features a standard model of the communication process very much Continue reading
-
Classics Every Day: Mid-Year Update
Back in January, I took it upon myself to start reading some classic fiction, poetry, philosophy, or history every day for an undetermined period of time. I called the project “Classics Every Day.” Now, in this first week of June, I’m happy to report that Classics Every Day is still an ongoing project. I have Continue reading
-
Memento Mori
“This is our big mistake: to think we look forward to death. Most of death is already gone. Whatever time has passed is owned by death.” – Seneca We all waste time. We all procrastinate. We all kick the can down the road on doing worthwhile things because we are so preoccupied with the day-to-day Continue reading
-
Situational Philosophy
Nothing to do. Nowhere to go. No one to be. The three previous sentences express a concept I’ve come across in some Buddhist sources. The idea is that we have to free ourselves of thinking that we need to obtain something or become someone beyond the status quo in order to be satisfied. It is Continue reading
About Me
Researcher. Marketer. Teacher. Father of adult children and dogs. 20th Century holdover. Central New York native. Long-suffering Buffalo Bills fan. History nerd. Traveler. Vintage advertising enthusiast. Hat wearer.
a.k.a. V.J. 